When we as recruiters make marketing calls, we’re actually finding the companies who don’t need our services. In so doing, we’re also finding the other companies that desperately need us, and adding their contacts to our recruiting software. Those are the ones that will make us rich. Here’s a piece of advice from
Are you running into prospective clients who use a preferred supplier list? If so, you know the frustration that comes with getting turned down right off the bat. But, a preferred supplier list doesn’t mean you can’t gain business. You can use several tactics to get past the gatekeeper and
Whether you’re an independent recruiter or work for a recruiting firm, finding new clients is a good thing. Having a steady stream of incoming clients helps you stay busy, improve your recruiting strategies, and bring in revenue. In order to do this, you need to know how to find clients
When it comes to your recruiting strategy, you might be inclined to stick to a tried-and-true method. Shaking things up may not be at the forefront of every recruiter’s to-do list, but a new recruitment campaign could lead to sourcing top notch candidates. You probably shouldn’t hang posters around town.
You need to market your recruiting business to two groups: potential clients and potential candidates. These two groups must know about your agency so you can generate more job orders, candidates, and income. Create a recruitment agency marketing plan to reach these two groups. Below are marketing ideas for recruitment
You can’t simply hope that qualified candidates will stumble upon your recruiting business or job postings. You must find talent and entice them to become applicants. To do this, you need to use recruitment marketing. What is recruitment marketing? Recruitment marketing is the strategy you use to find, attract, and
If you’re going to be an agency recruiter or executive search consultant, then you’d better be okay with rejection. You’d better be able to take rejection after rejection after rejection and just keep on rolling. Because that’s what you’re going to get, day after day after day when you make
At Top Echelon, we help recruiters make more placements. That’s our branding statement, our mission statement, and our number-one goal as a company. Enjoying success as a recruiter involves many different things, and the Internet is certainly one of them. The Internet (and especially social media and social networking) have
Every agency recruiter and search consultant needs to have a search engine optimization (SEO) strategy for their website. LONG gone are the days of searching for jobs in the newspaper or bulletin board. Today, candidates turn to search engines first—usually on a smartphone. If your website doesn’t rank on the
Every agency recruiter and search consultant wants to grow their business and diversify their income streams. (At least they should.) This is an important step to take, but before you can succeed with new (or existing) ventures, you have to make sure your services truly add value. How can you
