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Top Echelon Chief Content and Communications Officer Matt Deutsch

Is a Recession the Ultimate Fitness Test for Recruiters?

Nobody likes recessions, especially when they’re as long as the most recent one (and some people claim that the recession really isn’t over, regardless of what the National Bureau of Economic Research is reporting).  But is there value in a recession?  In our previous post, we published the thoughts of five Top

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Five Things Recruiters Can Take Away From The Recession

With every recession, recruiters learn lessons—many of them hard lessons—and this latest recession was no exception.  TE Network™ interviewed a number of its recruiters and asked them what they’ve learned as a result of the recession. 1. Staying positive is more important than you realize. Being positive is more than just

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Todd Bossler with his back to a brick wall

The Email Marketing Series: Bounced Emails, Part 2

In the second part of this blog post about emails that bounce back, I’m going to explore the reasons that emails bounce that don’t have anything to do with non-existent email addresses.  (After all, I covered that topic in my last post.) There are four other reasons that emails you

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Todd Bossler with his back to a brick wall

The Email Marketing Series: Bounced Emails, Part 1

In the first blog post in this series, I discussed the CAN-SPAM act and how it could potentially affect your email marketing efforts.  In this post, I’d like to tackle the subject of bounced emails.  After all, you didn’t think every single email that you send is going to be

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Todd Bossler with his back to a brick wall

LinkedIn Recruiting Tip #1—Tantalizing Web Links

A couple of posts back, I mentioned getting your Blog link into your LinkedIn Profile.  That point is still valid, but I recently learned a small tip that kicks that up a notch. Using LinkedIn’s provided settings, the website links in my profile looked something link this: Websites: My Company

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Todd Bossler with his back to a brick wall

Navigating the ‘Text Message Generation’

Ever have a candidate not answer the phone?  Or not return a voice mail?  Was that candidate under the age of 30?  If so, chances are good they’re part of the “Text-Message Generation.” In college football, coaches aren’t allowed to call recruits during certain times of the year.  Up until

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Chief Content and Communications Officer Matt Deutsch

Waiting for Companies to Finally Pull the Hiring Trigger

In my previous blog post, I discussed the fact that worker productivity in the country fell for the first time during the past 18 months.  That’s an indication that instead of hiring more employees, companies are attempting to squeeze every bit of work out of their current employees as they possibly

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Todd Bossler with his back to a brick wall

The Email Marketing Series: The CAN-SPAM Act of 2004

As hot as social media is these days, especially for recruiters who are looking to make placements through social media, email marketing is equally popular.  The reason is that email is just as effective as social media, if not more effective.  (Actually, the best approach for recruiters looking to maximize

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Todd Bossler with his back to a brick wall

Add Your Blog Link to Your LinkedIn Profile

If you’ve been reading my posts at all, you know that blogging is a great way to keep the search engines coming back to your site regularly because search engines love fresh content.  But, you should also know that blogging lends personal credibility too! Providing you are posting good solid

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